Marketing Campaign of the Day: Boardwalk Empire returns to the airwaves on September 25th, and they’re ringing in season 2 with an ad buy:
Starting on Saturday, September 3rd an authentic vintage 1920’s train will run on the express 2/3 track in Manhattan throughout September (specifically, from 12 to 6 p.m. on Saturdays and Sundays). Originally operated by the Interborough Rapid Transit (IRT) system, the train began service back in 1917 and will once again be operational. Customers who have the opportunity to ride the vintage train will be transported back in time to the Prohibition era with authentic details such as rattan seats, ceiling fans and drop sash windows, as well as a custom branded interior featuring Boardwalk Empire-inspired period artwork.
New Era launched a new ad campaign today, which features John Krasinski as a die-hard Red Sox fan engaging in some exponentially trashier trash talk with loyal Yankees supporter Alec Baldwin.
After loosing a lot of weight on his diet coke and steamed vegetables diet, Karl Lagerfeld has lent his silhouette to DC a second time with these limited edition bottles.
